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| Gucci Mane Releases East Atlanta-Inspired Clothing Line Delantic |
Born Radric Delantic Davis, the brand’s moniker uses his middle name and is said
to also “stand for independence, as a business, as an aspiration, as a culture.” Though this won’t be his first brand collaboration, it will be his first non-music entrepreneurial venture. The line is reportedly a “passion project” for the rapper and long-time friend Todd Moscowitz, co-founder of 300 Entertainment.
Gucci Mane, otherwise known as the East Atlanta Santa, has been busy, busy, busy! The rapper is dropping his DELANTIC clothing line on Friday (Sept. 29) after a recent autobiography release, an announcement that he is writing a screenplay and launched a Reebok collab, all ahead of his upcoming wedding and album to-come.
Born Radric Delantic Davis, the brand’s moniker uses his middle name and is said to also “stand for independence, as a business, as an aspiration, as a culture.” Though this won’t be his first brand collaboration, it will be his first non-music entrepreneurial venture. The line is reportedly a “passion project” for the rapper and long-time friend Todd Moscowitz, co-founder of 300 Entertainment.
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