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| Lifestyle: How a curvy Instagram Influencer won over Kim Kardashian |
Who run the world? Curvy girls, if you ask Ciera Rogers, CEO of hip-hugging fashion brand Babes and Felines.
“Our bodies change so much as women,” the Instagram influencer-turned-designer tells The Post. “So we are all about body positivity in every shape and size.”
In 2012, the Houston native set out to provide sexy clothing for a then-underserved Instagram demographic: curvy women.
Her ultraclingy basics are shot on models with all manner of body “imperfections” — back rolls, stretch marks, cellulite, you name it.
Even kurve kween Kim Kardashian is a fan: During her first pregnancy with North West, she shimmied into the brand’s clingy styles (similar to this $40 tube dress).
Up next for Rogers and her skintight wares? Clothes for older women. “We want to expand more into a mature market,” she says. “I have so many women who are 50-plus who want my pieces catered to them and their lifestyles.”
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